Sales Support/Booth Design

Challenge: The launch of Sernivo was very important to Promius. It was the first time Promius fully developed their own dermatology product and introduced the first emolient spray on the market.


Solution: So, it was a big responsibility when they awarded us the challenge to create a fresh and ownable marketing effort that would live up to the promise of the features and benefits. The campaign was orchestrated using several tactics including a detailed and functional website, banner ads, direct mail, spread ads, a 5-part sales kit, interactive brochures and a sales conference extravaganza.